Small Business - office/store image
I am in the process of interviewing for a new web site "consultant"; Change is the most important constant in today's market place and I am ready to have new web sites for all my ventures.
The selection process was an e-mail blast to my core contacts asking them for referrals. It was interesting to see the different sales approaches each of the firms I called offered. A few spoke to me over the phone, asked me a few questions and then said they will e-mail me a proposal.
Several of the firms impressed me, and I would like to share an experience I had with one of them.
I called and left a message for a name I was given. I received a call the next day and had a phone interview. I was told that they will prepare a proposal but they wanted to present it in person. Today I went to their office.
- The receptionist had a smile on her face and came from behind her desk to greet me and offer me a bottle of water or coffee.
- She then led me to the conference room where my web site "Solutionsbynick.com) was displayed on a large screen.
- Within a few minutes the person I spoke to came and went through the presentation.
- He listened to what I had to say, answered my questions and then gave me a complete folder with a lot of material including testimonials, prices, and what they felt I needed to achieve my goals.
- There was no sales pressure; and I was asked to call back with questions.
- By the time I arrived back to my office I had an e-mail thanking me for my visit and again offering to answer any additional question and suggested another meeting.
- The four or five people I saw in the office all wore blue shirts with the company logo.
- The office was clean and furnished with a very professional business look.
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"First impressions are lasting impressions" .....perhaps one of the first rules to follow for business growth.
Have a great day!




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